Conviction

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Identity

When Your Confidence Belongs to Your Title

Many executives feel confident only while the title, the brand and the paycheck hold them up. Real confidence comes from knowing who you are, and it shows most clearly when those anchors disappear.

By Glenn Llopis

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4

min read

When Your Confidence Belongs to Your Title, an article by Glenn Llopis

The moment you lose your confidence, my father taught me, you begin to lose your identity and sense of purpose.

That lesson is worth remembering for anyone reinventing themselves in work or life. The place to start is the most powerful asset you possess: confidence.

Confidence can't be truly tested until you face a challenge outside your comfort zone. It's essential for pursuing your goals and key to finding peace and happiness. You may still succeed in your work without it, but it's almost impossible to be happy if you don't have the confidence to trust yourself.

How much do you value yourself? The answer lies in your level of confidence and your ability to live what you value about yourself every day.

The Credibility Anchor

Confidence at work is fragile right now. Gallup's survey of more than 22,000 U.S. workers in late 2025 found that only 28 percent said it was a good time to find a quality job, down from 70 percent in mid-2022. For the first time since Gallup began tracking, more workers were struggling than thriving.

Executives are not immune. Many build their lives on a good paycheck, strong benefits and a respected corporate brand. Their titles define their standing among peers and in their industries. Their confidence grows with each of those things.

I have watched executives lose much of their confidence when they no longer have what I call a credibility anchor to hold onto. That leads me to one powerful conclusion: the confidence many executives claim to possess is artificial. It depends on external, perceptual factors rather than on their own self-worth.

That should concern every organization. You need leaders who trust themselves enough to lead others through uncertainty, not leaders whose confidence evaporates when the conditions change.

What My Father Taught Me

My father was a Cuban immigrant who lost his home country to revolution, so he understood what it costs to lose the ground beneath you. Once you lose your sense of self, he told me, you disarm your strengths, your distinct character and that essential sixth sense for anticipating the unexpected. Those are exactly the things you need to overcome hardship.

His wisdom prepared me to embrace the immigrant mentality, and it has been invaluable throughout my career, especially when I was unprepared for unexpected outcomes. When my confidence was bruised, I never lost touch with what I stood for. I reminded myself of my values and beliefs, and they allowed me to get back up when I was knocked down.

That is the difference between confidence borrowed from a title and conviction rooted in identity.

You Can Feel Real Confidence

You know when someone authentically possesses confidence, because you can feel it. They have executive presence and trust their abilities and character enough to be vulnerable, even self-deprecating. Real confidence is quiet. It doesn't need an audience.

Observe the leaders around you. Do they put you at ease and make you feel appreciated? If so, study how they lead and how they handle adversity. Or are they arrogant, unapproachable and too proud for meaningful dialogue? Those leaders tend to be short-lived, because they lack the confidence to sustain the power and responsibility they hold.

Accountability Requires Confidence

As a corporate executive, I often used a simple approach. When a colleague updated me on a project, I asked: How confident are you that you will complete this on time? Sixty percent? Eighty? One hundred?

Asking for a specific number changes the conversation. People feel more accountable, because now they must measure their own confidence and perform to it.

I was often surprised by how many people lacked the self-trust to answer honestly. I would much rather hear sixty percent, because that would tell me what support they needed to get closer to one hundred. Instead, many said one hundred to impress me and the team, then fell short. That meant a missed chance for others to step in and help.

When people are careless with their confidence, it creates inefficiency and disrupts momentum. Put the question to your own team, and you will quickly see who is prepared and who is not. You will also learn about each person's vulnerability and desire to grow.

Build Confidence That Doesn't Need a Title

Start by separating your identity from your role: write down what you stand for without referencing your title or company. Name the values and beliefs that have carried you through past setbacks. Use percentages with your team, and share your own. Take on one challenge outside your comfort zone this quarter. And invest beyond the job, in relationships and a reputation that would stand even if your role disappeared tomorrow.

Confidence is knowing what you can do, what you can't, and working a plan to elevate your game. Don't fake it. People with real confidence can see right through those who lack it. Claim it, build it properly and teach others to do the same.

Want to explore these ideas further? Learn more about my work on leadership, identity and conviction at www.theglennllopis.com.

Glenn Llopis

Founder and CEO of Glenn Llopis Group, author of seven books and creator of Leadership in the Age of Personalization.

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