Interview Archive

Jesus Mantas on why the room matters as much as the person

IBM Chief Strategy Officer Jesus Mantas and his longtime friend Glenn Llopis talk about the pressure to assimilate, the empathy their Hispanic culture gave them, and why fixing the person without fixing the room solves only half the problem.

Jesus Mantas

Chief Strategy Officer, IBM; Biogen board member (at the time of recording)

IBM

·

Personalization Outbreak podcast

·

23

min

·

Episode

82

So if you only address the individual, you are at best just only addressing half of the problem.

Jesus Mantas

What this conversation is about

When this episode was recorded, Jesus Mantas was IBM's Chief Strategy Officer, a member of the Biogen board and an advocate for more Hispanic representation in technology. He and Glenn Llopis have been friends for at least 15 years, and this episode of Personalization Outbreak feels like it: a relaxed, honest conversation about inclusive leadership and what it takes for people from different backgrounds to thrive at work.

Mantas describes a gift he believes Hispanic and Latino culture gives leaders, which he calls hyper empathy. He also makes one of the clearest cases in the archive for a core idea in Glenn's work: the individual and the environment have to change together.

The edit

Both men know the pressure to fit in. When Mantas came to the United States from a country where he had been part of the majority, he found himself judged by how he spoke and how he looked. Glenn remembers being a young executive on his way up at Sunkist:

"They said, Hey, you've gotta tone down your passion. And my dad ... said to me, son, you're gonna double down on passion." — Glenn Llopis · 00:04:08

Mantas describes a quieter edit that happened inside families, something diversity professionals call covering:

"The parents didn't want the kids to sound Hispanic, so they didn't wanna teach them Spanish. ... they wanted them to blend" — Jesus Mantas · 00:05:22

Many of those children grew up barely speaking Spanish and now feel the loss. At work, the edit shows up as a hidden bias that Mantas sees often in the United States:

"People confuse language skills with intelligence." — Jesus Mantas · 00:14:52

How they reclaim who they are

Glenn's father gave him the opposite advice from his bosses: double down on passion. Glenn believes many people are now doing the same:

"In fact, I actually think Jesus, that what we're all experiencing right now is a massive reverse assimilation, meaning that we're all trying to reclaim the identities that maybe were taken away from us at certain parts of our careers as people from the Hispanic community." — Glenn Llopis · 00:01:15

Mantas passed along advice he once heard Lin-Manuel Miranda give at an event: adapt your latinidad to the context and the situation, but never suppress it, because it is your superpower.

For Mantas, that superpower is empathy and authenticity. The people who work with him know him as a person, not a role, and that matters most when they need to trust him and take a leap together. He coaches the people he mentors the same way: use empathy to understand the system, agree with your managers on the gaps to close, and make promoting you the easiest decision they can make.

What leaders and organizations can take from it

Mantas's central message is for executives. Habits, he explains, are shaped heavily by the environment and by what management rewards, so focusing only on the person misses much of the picture:

"So if you only address the individual, you are at best just only addressing half of the problem." — Jesus Mantas · 00:08:12
"Think of the fact that there are many cases where someone that is a low performer in an environment goes to another environment and becomes a rockstar. And therefore it's not the individual, but it was the environment that created the low likelihood for great individuals to succeed." — Jesus Mantas · 00:20:10
  • Change the room, not only the person. Leaders are accountable for putting people in positions where they can succeed.
  • Make hidden biases visible. Mantas once recorded himself answering every question in the opposite language from the one it was asked in, to show how easily fluency gets confused with ability.
  • Make the right thing the easy thing. Very few people intend to exclude anyone, he says, but people do what's easy more often than what's right, so design systems where inclusion is the easy choice.

Glenn closed with the questions every leader can ask about the room they create:

"Who do you let in, in your decision making, in meetings, et cetera? How do you see those you let in? Who do you let them be? What do you let them do and how do you let them do it?" — Glenn Llopis · 00:21:03

How this conversation connects to Glenn's methodology

Glenn's body of work comes down to one idea: without agency and without knowing the rooms where you belong, you can't have the conviction to reinvent yourself on purpose, or the strong identity that guides how you live and lead. Mantas states both halves of that idea as plainly as anyone in the archive.

  • Agency (the Individual). Treating culture, empathy and passion as a superpower instead of something to tone down.
  • The rooms (the Environment). The same person who struggles in one environment can become a rockstar in another, so leaders must change the room.
  • Conviction and reinvention on purpose. Glenn's reverse assimilation: reclaiming the identities that careers once asked people to set aside.
  • Identity that guides how they live and lead. People know Mantas as himself, not his role, and that is what makes them willing to follow him.

See the body of work behind the method →

Frequently asked questions

Does the environment matter as much as the individual for performance?

Jesus Mantas, then Chief Strategy Officer at IBM, tells Glenn Llopis that addressing only the individual solves half the problem at best. He points out that someone who struggles in one environment can become a rockstar in another. Leaders, he says, are accountable for changing the environment so more people can succeed.

What is covering at work?

Jesus Mantas of IBM describes covering as hiding parts of your identity to blend in, such as Hispanic parents who didn't teach their children Spanish so they wouldn't sound different. Glenn Llopis calls this editing yourself, and sees a “massive reverse assimilation” as people reclaim those identities.

How can leaders make their teams more inclusive?

Jesus Mantas of IBM suggests making hidden biases visible, like confusing English fluency with intelligence, and designing systems where inclusion is the easy choice. Glenn Llopis adds five questions for leaders: who do you let in, how do you see them, who do you let them be, what do you let them do, and how do you let them do it.

About the host

Glenn Llopis is The Identity Catalyst. For more than twenty years he has helped leaders and organizations reclaim the identity they edited away and lead from earned conviction. He is a Forbes contributor, the author of six books, and the founder of Glenn Llopis Group.

Read Glenn's story →

Related interviews

The Conviction Diagnostic
How much of you is edited?

Take the Conviction Diagnostic. In three minutes, see where you've traded who you are for who the room wanted, and exactly where to begin reclaiming it.

Start with the question most leaders can’t answer in a sentence: What do you solve for?
Begin the Conviction Diagnostic
© 2026 Glenn Llopis Group · Solving the Conviction Crisis
Identity Catalyst · ˈyō-pēs