From the recording

I don't know if others see this, but over and over again, I hear our target is everyone.

Christine Madigan

About this episode

Katie Kaney, a 25-year healthcare executive, admitted the industry isn't very good at consumerism yet, and that clinical care drives only a small share of health. Christine Madigan, who came from consumer products, found her new system had no consumer profile at all, just a target of everyone. Stacy Bratcher urged boards to track consumer and staff feedback, and pointed to payment policy as the real lever for change.

Read the Forbes column

The Conviction Diagnostic

How much of you is edited?

Take the Conviction Diagnostic. In three minutes, see where you've traded who you are for who the room wanted, and exactly where to begin reclaiming it.

Start with the question most leaders can’t answer in a sentence: What do you solve for?

Begin the Conviction Diagnostic