Leadership, Growth and Reinvention in Puerto Rico

Zoimé Álvarez Rubio has led the Asociación de Bancos de Puerto Rico for about ten years and admits she still knows little about banking; her edge is knowing what she doesn't know. Walking through habits leaders must unlearn, she named the comfort zone, the insecurity that keeps managers from letting others shine, and an economy that grows by devouring competitors. She also shared the painful replies to her campaign urging Puerto Ricans to stay or come home.